Introducing the Kantar Inclusion practice

2021 brings new challenges to brands: Rising to the moment to answer to the pressing demands of the social justice movement and fulfil the objective of growing businesses via inclusion by engaging high-growth diverse consumer segments.

Kantar has created the Inclusion practice with the purpose of supporting clients in this journey. This session will provide an outlook on the inclusivity imperative all businesses face in 2021 and provide a succinct overview of how Kantar can support DEI initiatives, focusing on three areas: inclusion insights, inclusion marketing, and inclusion metrics. In addition, we’ll share a case study about how we are helping clients succeed in this space and grow via inclusion.

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