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AIML for Brand Growth: Leading in Inflationary times
Inflation is coming in full force across the FMCG sector in Asia disrupting well established marketing practices. In this context, a new value equation between consumers and brands is required.

In this talk, Marco Bertini, Harvard Business School visiting professor, co-author of The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value and a worldwide authority in the field of brand value creation models will share how marketing teams can successfully navigate this complex environment.

Shilpa Jain and Sumeet Sinha, Expert Solutions Directors at Worldpanel Asia will showcase how our advanced analytics solutions are and will help brands maximise people’s outcomes and brand’s economic performance.


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